Redford Library Receives High Marks! – 2012
In March 2012, Project Innovations was awarded a contract to develop a five-year strategic plan for the Redford Township District Library. The Redford Township District Library was established in 1994 to serve the residential and business communities of Redford Township as well as the South Redford and Redford Union School Districts. The strategic plan will ensure that the library continues to be a vibrant and financially stable partner in the Redford community. As part of the planning process, the Library Director, Lisa Hoenig engaged WJ Schroer Co. to survey the community. On Monday, Bill Schroer, the firm’s president presented his findings. And they were pretty darn good! Here is just a sample of what I heard:
- Redford loves its library and gives it very high ratings – among the state’s best!
- The library scored favorably on safety, staff friendliness, and collection quality – critical success factors for any library.
- The library is capturing a sizable share of a key demographic in the community – married families with children.
- On average, three items are borrowed per visit – a very respectful score in the library world.
- Even the non-users, the folks who had never even stepped into Redford’s new, spacious, and fully loaded library, had positive feelings about the library.
As to what the library needs to work on? The survey showed that the majority of the patrons are women and that men have less appreciation for the library’s programs. What can be done to encourage more patronage by men? Mr. Schroer suggested implementing a Father-Son/Daughter reading program. Someone else in the crowd suggested programs on hunting, fishing or even how to buy a great cigar! These ideas and more will be thrown up in the air next week at a Strategic Planning Community meeting, which will be held on Wednesday, June 13th from 6:00 to 7:30 p.m. at the Library. I will be facilitating the meeting and look forward to working with the Redford community on making its Library an even greater institution.